How to Pick the Right Company to Build Your Website

Published January 6, 2022

Your online presence is even more important now than ever. Your website needs to be up to date with the latest trends and designs. Picking a website design agency to build your website that fits your business needs is crucial to your company’s growth and success. On average, it takes people less than 0.05 seconds to figure out if the website is going to be of help to them (Laja, 2019). That is why it is important that your website sets a positive impression on the viewers. Now, if you’re not satisfied with your website, how do you choose the right agency to help redesign it?

1. Do your research on possible website companies.

Start off by searching for local website design agencies in your area and ask peers for references that have gone through a similar process before. The company that you choose will be creating a website for you that will essentially dictate the growth of your business. Therefore, you need to choose a company that is well experienced, established, and has the proper skills. These skills should include experience with SEO (search engine optimization), website design and development, programming, graphic design, content creation, and digital marketing.

2. Look at the recent websites they have built.

Most website design and development agencies showcase the most recent work on their website somewhere. These are often listed as “Projects” or “Case Studies”. When you assess the company’s websites, are they up to your standards? Do they hold all the visual components that make a website stand out?

3. Know what you want your website to do for you.

Before you meet with the agency to start designing/redesigning your website, it is important to know what you want. Think along the lines of what you want your website to look like, what it should include, the timeline, budget, etc. Also, it is alright if you do not have everything fully figured out because the right agency will guide you through the process and give you a sense of direction and clarity.

website design & development

Once you have gone through this process, then it is time to set up a call or meeting with the agency that you choose to proceed with. Each agency has its own unique process when it comes to building a website. So, it is important to make sure that the process you choose aligns with your values.

At Rogue Wave Marketing, we believe that it is important to have a cohesive company and website. We want your website to reflect what you offer. When working with us, there will be four phases you go through. First, the discovery phase. Once we know who you want to get your message in front of. With that information, it will allow us to discover which direction the website is going to go. Secondly, the research phase. During this phase, we make sure that our team fully understands your company and your competition. Therefore, we can implement all of the best practices on your website. Next, is the proposal phase. Each proposal that we create is entirely unique to your business. Everything that we create is yours too. Lastly, there is the creation phase. We will create the website for you and have many checkpoints along the way for you to approve the next steps. We are always testing and measuring everything that we do. Therefore, you will get your return on investment (ROI).


When you’re ready to make your website work FOR you, let’s have a conversation! There’s no charge to talk through your needs & see if we’re a solid fit, so let’s get together over coffee (or “zoom” coffee) and get to know one another! Reach out to [email protected] or call/text (262) 343-6650.

You may also like

How To Master Mobile Optimization

How To Master Mobile Optimization

Mastering mobile optimization is essential for businesses looking to thrive in the online landscape. Here’s why and how to do it.