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Your company’s KPI (Key Performance Indicator) dashboard provides accurate, timely information as you monitor the factors that influence or affect your company. In several ways, it does for your company what GPS (Global Positioning System) does for you on a long trip. You’re in the driver’s seat, and you need this information!       […]

It’s super easy to print your projects through an online printer. It’s not as easy to get it perfect the first time. Failed print jobs might make you want to go all Office Space over the printer. We get it. So why should you work with a local printer? Won’t your project cost more? (Not […]

With everyone texting, emailing, and messaging each other, it’s easy to overlook the phone. But with intentionality and skill, that under-utilized phone CAN give you an advantage over your competition. These four tips will help set you apart from your competition. As you get ready to unwrap and explore these items, pause a moment and […]

Does your business blog? Should it?  Probably. Does it? “Not yet,” you say, “but we should. Maybe someday we will.” These 10 benefits of having a company blog will spark your thinking. If your company is already doing this, these paragraphs will reaffirm it in your thinking. If you’re on the fence, this list may […]

Effective use of an editorial calendar will help keep your company blog active and your content balanced. It can be as simple or as complex as you wish! We recommend a simple and straightforward approach you can sustain it over time. An editorial calendar: Minimizes that pen tapping “what to write, what to write, what […]

Careful aim is vital when introducing your company to people who don’t yet know they need you. You have basically 3 – 5 seconds for a potential customer to see your message online or in print, discover who you are, what do you do, and decide you’re probably their best option. Since you never get […]

West Bend, Wisconsin:  Rogue Wave Marketing CEO, Sarah Feldmann, delights in delivering excellence with a smile to Business to Business (B2B) clients.  Professionally ambitious –even driven– Sarah is equally committed to enjoying her work. “Bring only your best to the table” goes hand in hand with “If it’s not fun, don’t bother.” So being recognized […]

When customers think highly of your company, your products, your service, life is grand. But they don’t always. Misunderstandings or product errors can challenge supplier/ client relationships. Even high caliber clients sometimes differ with you. Disagreements are NO fun, for any reason. These 10 words (3 + 4 + 3) will help you navigate a […]