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Do you ever feel like your brand is “stuck” in whatever stereotypical mindset you think your audience has? “Fast food companies suck” The fast food industry frequently gets a bad rap. Too often we’ll hear the common perception that “fast food is bad for you,” and because it’s “fast” by definition, you’re sacrificing quality for speed. […]

Your company’s KPI (Key Performance Indicator) dashboard provides accurate, timely information as you monitor the factors that influence or affect your company. In several ways, it does for your company what GPS (Global Positioning System) does for you on a long trip. You’re in the driver’s seat, and you need this information!       […]

With everyone texting, emailing, and messaging each other, it’s easy to overlook the phone. But with intentionality and skill, that under-utilized phone CAN give you an advantage over your competition. These four tips will help set you apart from your competition. As you get ready to unwrap and explore these items, pause a moment and […]

West Bend, Wisconsin:  Rogue Wave Marketing CEO, Sarah Feldmann, delights in delivering excellence with a smile to Business to Business (B2B) clients.  Professionally ambitious –even driven– Sarah is equally committed to enjoying her work. “Bring only your best to the table” goes hand in hand with “If it’s not fun, don’t bother.” So being recognized […]

When customers think highly of your company, your products, your service, life is grand. But they don’t always. Misunderstandings or product errors can challenge supplier/ client relationships. Even high caliber clients sometimes differ with you. Disagreements are NO fun, for any reason. These 10 words (3 + 4 + 3) will help you navigate a […]